The LEGO® CUUSOO beta has ended and is now replaced by LEGO® Ideas

Dear LEGO CUUSOO member,

In the fall of 2008, CUUSOO Systems and the LEGO Group teamed up to launch the LEGO CUUSOO crowdsourcing experiment. Initially, the site was only available in Japanese. But the promising results from the pilot led to the launch of the international LEGO CUUSOO beta site in the fall of 2011. Today, the LEGO Group is very happy to announce that the partnership with CUUSOO Systems, has been such a success that we have decided to integrate the CUUSOO concept more closely into the LEGO experience called LEGO Ideas. We are grateful for the many years of collaboration and experimentation between our two companies and wish CUUSOO Systems continued success, building CUUSOO as an open crowdsourcing platform for brands to connect with their fans on cuusoo.com.

Practical Information

All projects, supports, comments, profiles, and other data from LEGO CUUSOO has been automatically migrated to LEGO Ideas. You can sign in to LEGO Ideas with a LEGO ID, find your old LEGO CUUSOO account, and connect to it on LEGO Ideas after clicking a confirmation link we will send you via email.

The LEGO CUUSOO domain will redirect to LEGO Ideas for 6 months. During that time, this blog will remain online as an archive and links to your projects on LEGO CUUSOO will automatically redirect to your project pages on LEGO Ideas. We recommend you update links to your projects because after November 1, 2014, all links to LEGO CUUSOO will stop redirecting.

Thanks again for your participation on LEGO CUUSOO, and we look forward to seeing you on LEGO Ideas.

Sincerely,

LEGO CUUSOO Team

Updates to the Guidelines, House Rules, and Terms of Service

Today we’re introducing some updates to LEGO® CUUSOO’s Guidelines, House Rules, and Terms of Service based on things we’ve learned over the last two years. These changes will help focus the contents of your projects toward what we’re able to commercialize through LEGO CUUSOO. We’ve seen a lot of great ideas and models from you, but not everything fits what is practical or possible to make and sell.

Now that we’ve been through a few LEGO Review periods, it’s easier to decide what types of submissions work as potential sets and what kinds don’t. In order to nurture a pipeline that’s more in line with what is possible to produce, these changes narrow the scope of what we’ll consider.

What’s changing?

The new Guidelines, House Rules, and Terms of Service clarify and refine what types of submissions we’ll consider as potential LEGO sets. Our goal is to make review decisions more quickly, which means new CUUSOO sets will get into your hands sooner.

Highlights

Here are some changes we would like to highlight:

New Guideline What This Means 
Brick-Based Construction Toy Projects Only Please only create projects suggesting standard LEGO sets and not new parts, software, websites, apps, or non-LEGO brick based products (backpacks, mugs, etc).
One Project = One LEGO Set Projects should only suggest single stand-alone LEGO sets, and not a series of products or a playtheme.
No Minifigure Series or “Battle Packs” We no longer allow projects suggesting solely minifigures, minifigure collectibles, “battle packs,” “character packs,” etc.
Only Use Authentic LEGO Parts Please do not include non-LEGO brand bricks in your projects, whether from competing brands or after-market customizers.
No Company Logos or Team Mascots We no longer consider projects consisting of company, team, or organization logos or mascots.
Please Don’t Use Our Logos You may not use the LEGO Logo (or represent it), or any of our other logos in a way that could imply we endorse your project. See this guide for clarification.

CUUSOO Sets and Potential Playthemes

LEGO CUUSOO is set up to evaluate and release single LEGO set concepts that reach 10,000 supporters, and not playthemes, product ranges, or parts. The LEGO Minecraft concept proved so popular that the LEGO Group decided to release more sets as a continuation of our license agreement with MOJANG. This is really exciting because even more people will be able to celebrate their love for building, both with LEGO bricks and in the Minecraft universe!

While this naturally gives hope that your concepts could also make it to “theme status,” our team still sees future scenarios like this as incredibly rare. Nevertheless, it is a possibility, so we’ve also added Guidelines language that clearly states we don’t offer credit or compensation for any potential follow-up sets, since those are developed by us outside of LEGO CUUSOO.

New House Rules

It’s occasionally necessary to remind people of our expectations of respect, etiquette, and fair behavior, so we’re adding these two House Rules:

  • Respect Privacy. You may voluntarily link to your social media accounts on your profile but please do not share your email address, phone number, or other contact details. Never share someone else’s personal details that are not readily available on their LEGO CUUSOO profile.
  • One Account Per Person. LEGO CUUSOO is designed for creative people who play fairly and honestly. Secondary accounts will be removed when discovered and users who operate multiple accounts risk being permanently banned from participation. Please refrain from creating “team” or group accounts.

Guidelines, House Rules, and Terms of Service, oh my!

We refer to these a lot, but what is the difference between them? Here’s how these documents relate to each other:

CUUSOO Guidelines House Rules Hierarchy - Cropped

Moving Forward

Our team has learned a lot over the last two years of the LEGO CUUSOO Open Beta. We’ve browsed your great projects and ideas, and have had the privilege of evaluating those that make it into the LEGO Review. We’ve learned volumes about what’s possible to produce and what isn’t within the CUUSOO framework.

As a result of these changes, there are now many existing projects we won’t consider anymore. Many projects that no longer fit will soon be removed and their creators notified. Owners of projects that can be modified to fit the Guidelines will also be contacted. To simplify the administration of this change, projects with over 1,000 supporters will have until December 31 to make the necessary changes, and projects under 1,000 are asked to make the necessary changes before they reach 1,000 supporters.

Know that we can’t express enough how much we appreciate the passion and energy that goes into each and every one of your submissions, even if we’re not able to make them. Thanks again for enthusiastically sharing with us the things you would like to see made into future LEGO products and we’re looking forward to making more LEGO wishes come true as we grow.

Results of the Winter, Spring, and Summer LEGO® Reviews

It’s been a busy summer for us. We’re finally able to share the results of not one but three review periods: Winter 2012, Spring, and Summer 2013. We’ve looked closely at each of the ten projects in this these review periods, and here is what we have decided:

LEGO CUUSOO #006: Exo Suit

We’re thrilled to take Peter Reid’s original Exo Suit concept and create a LEGO® set based on it. The set is now in development, which means professional LEGO designers are creating the final version that will become the LEGO CUUSOO set. Final design, pricing, and availability are still being determined, and we’ll reveal the final product leading up to its release in 2014.

Exo Suit - Fan Submission, Not Final Product

We’re still evaluating the Land-Rover Defender 110

We’re still in the process of evaluating the Land-Rover Defender 110 by Sheepo. We’ll let you know once we have a decision on whether it will be released as a set!

All other projects in the Winter 2012, Spring and Summer 2013 Review periods will not be produced.

The LEGO Review Board has evaluated each project these three review periods according to our decision criteria. We’ve decided that all other concepts in the Winter 2012, Spring, and Summer 2013 periods (including the Thinking with Portals! project from the Fall 2012 period) will unfortunately not be produced as LEGO sets. Sometimes our best hopes and plans end up not working out. After a thorough evaluation, the LEGO Review Board has determined that we will not release a set based on any of these projects. We realize this is disappointing to some, so please know that this decision does not take away from the beauty and effort put into these projects by each talented LEGO fan.

Winter, Spring, & Summer LEGO Review Results

How do we make these decisions?

We know how hard you work, vote, and spread the word to see your favorite concepts become reality. Once a project reaches 10,000 supporters, our team is then responsible for deciding what sets LEGO CUUSOO will produce according to our criteria and business model.

By gaining 10,000 supporters, a fan-submitted project moves from the Idea Stage to the Review Stage, where it earns the opportunity to be considered as a future LEGO® set in a quarterly process called the “LEGO Review.” Gaining 10,000 Supporters is just the first step in this process.

During the LEGO Review, we take your vote and the the information you give us in the brief support survey into consideration. This contributes to the Review Board’s analysis of a project’s potential as a LEGO set.

The “LEGO Review Board” composed of LEGO set designers, marketing and business representatives, and other relevant team members across the LEGO Group examines each qualified project. They evaluate concept models and determine if the concept meets our high standards for what it takes to be a LEGO product; including factors such as playability, safety, and fit with the LEGO brand.

Every potential LEGO product, including those developed internally, goes through a process like this and must meet the same standards. The amount of time this takes varies due to all the factors involved, however, know that every set must be fully evaluated before we make a decision about its viability as a set.

The LEGO Review Board makes all final decisions on which new sets the LEGO Group will release based on CUUSOO projects.

Fall LEGO Review Results Coming Early 2014

The Fall 2013 Review results will be available in early 2014

We’ve already started our review of the seven projects from the Fall 2013 period, and we’ll share the results in early 2014. Our team is looking forward to bringing you the Exo Suit and considering more of your projects as they reach 10,000 supporters and qualify for review.

Happy building!

LEGO® Back to the Future™ at San Diego Comic Con, On Sale August 1 Globally

The fourth LEGO® CUUSOO set is finally here! Today we’re proud to show you 21103, LEGO Back to the Future.™

The Back to the Future Time Machine was submitted by two fan builders and selected last December to be the next LEGO CUUSOO set. Based on the 1980s film trilogy starring Michael J. Fox, the LEGO Back to the Future Time Machine was chosen due to its broad worldwide appeal and that the model lends itself to challenging and creative building for both children and adults.

Fans whose LEGO CUUSOO ideas are selected for production earn one percent of the total net sales of the product. Fan collaborators on this LEGO CUUSOO project, Masashi Togami and Minifig Builder Sakuretsu, will donate royalties to the Michael J. Fox Foundation for Parkinson’s Research.

The Model
This set features such details as the Flux Capacitor, a time display tile, the Mr. Fusion Home Energy Reactor, and LEGO Minifigure versions of Marty McFly and Dr. Emmet “Doc” Brown. You can build all three versions as featured in the Back to the Future™ trilogy, right down to the printed OUTATIME and barcode license plates. This unique set also includes a fascinating instruction booklet containing production notes, original images and fun details from the movies.

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The Design Process
The original model submitted by Togami and Sakuretsu provided a strong starting point for the product you see today. Veteran LEGO designer Steen Sig Andersen crafted the final set design based on the fan submission, input from Universal Studios Partnerships & Licensing, and the official Back to the Future fan website BTTF.com.

On Sale Soon Now
LEGO Back to the Future is available this week in limited quantities at the LEGO booth at San Diego Comic Con and participating European LEGO stores. It goes on is for sale globally August 1 in the online LEGO Shop, LEGO Stores, and select retail partners, at a recommended price of $34.99 / €34,99.

Back to the Future Films are trademarks and copyrights of Universal Studios and U-Drive Joint Venture. Licensed by Universal Studios Licensing LLC. All Rights Reserved.

Editor’s note: Thank you to those who have reported the spelling error on the Flux Capacitor brick. Please see this Knowledge Base article for more information.

Check out the LEGO® CUUSOO Spring Review Qualifiers

As of 12:00 a.m. GMT on March 4th 2013, the Spring Review Deadline has come to a close. This time around, the qualifying projects have a long-standing history on LEGO CUUSOO, with a determined and loyal fan base. The LEGO CUUSOO team extends congratulations to our four qualifiers:

  • Exo Suit – After close to a year on LEGO CUUSOO, the Exo Suit has crossed the 10,000 milestone. Pending the review, LEGO Minfigures everywhere may yet be able to protect themselves in style!
  • Andy/ Bugdroid the Android by Google – Google™ Android™ and LEGO fans have united to support this project. And who could blame them, this model is adorable!
  • The Legend of Zelda Project – Legend of Zelda™ lovers have rallied together once again to back this fantastic project. Let those of us who spend many painstaking hours blowing into our old gaming systems rejoice!
  • Land-Rover Defender 110 – This supercar just barely made it in time to qualify for the review! If you haven’t seen this baby in action, check out the video link shared in the project’s description, you won’t be disappointed!

What’s the Spring Review Exactly?

On that lucky day when a LEGO CUUSOO project reaches 10,000 supporters, they enter into the “LEGO Review”, where we as a company look at their potential as a LEGO product. For further details, read: Projects Reaching 10,000 Supporters Will Now Be Reviewed Quarterly, The Quarterly LEGO Review: How does it work?, and Cheat Sheet: How to Pass the LEGO Review with Flying Colors.

What about the Fall and Winter Reviews?
It’s hard to gauge how long a review process will take since there are so many factors at play, so we’re not yet ready to communicate a timeframe for the results. Please be patient with us!

Next Review Deadline: June 3rd
Didn’t quite reach that 10,000 milestone this time around? Well, you have three months to get there to quality for the Summer Review. The deadline is June 3rd at midnight, GMT. Get out there and gain support for your project now!

Fixes to the Image Uploader

For several months there have been issues with uploading images when creating a project. This was especially noticeable with projects created using LEGO Digital Designer as jagged edges would appear on the models in many of the images.

Unfortunately the images with jagged edges did not meet our quality standards and we could not post them, even though the edges were not the user’s fault. This wasn’t fair to you, and we apologize for the poor experience.

Our technical team has found and fixed the problem by changing the module that the site uses to process your image uploads. There is no visible difference; the fix is behind the scenes. When uploading, you might experience a slight delay as the site processes the image you upload, but this normal.

If you have had difficulty before with your LDD image submissions being rejected, we encourage you to try again now that the problem has been addressed.

 

Results of the Summer LEGO® Review

At long last, we’re thrilled to announce the results of the Summer LEGO® Review in a video message to all of you. In June, four LEGO CUUSOO projects entered the first of what will be regular quarterly reviews of projects that successfully reach 10,000 supporters. These four projects— Back to the Future™ DeLorean™ Time Machine, EVE Online™ Ships – Rifter, The Legend of Zelda™, and the Modular Western Town—have gone through a lengthy review process.

21103 Back to the Future™ Time Machine
It is with great pleasure we reveal that the next LEGO CUUSOO set will be the Back to the Future Time Machine, based upon the LEGO CUUSOO project by m.togami and Sakuretsu. As one of the earliest projects on the site’s global open beta, headlines of a potential Back to the Future LEGO set was seen on popular sites including Gizmodo and Brothers Brick, helping LEGO CUUSOO gain massive appeal.

The final product is still in development in coordination with our license partner, Universal Partnerships & Licensing. We’ll show the final model and you’ll be able to order your own copy when it becomes available in mid-2013 (exact dates and pricing to be determined).

What does the review process look like?
The review process goes through four distinct stages; Brand Fit Analysis, Business Case Development (including License Agreements if applicable), Model Design, and then a Final Review, where the findings of all prior stages are reviewed together. Check out this blog post for more detailed description of the review process.

How did we arrive at our decisions?
We know you are interested in more information about the decision process, and what has happened with each project. Though we cannot share all details of our business decisions, here is what we have decided to share about each project:

Back to the Future DeLorean Time Machine
by m.togami* and Sakuretsu
After analyzing the supporters of the Back to the Future project, we learned that this product has a broad, worldwide appeal. The model presented in this project is built very closely to the LEGO Group’s design standards and has therefore provided a strong base to design the final product. It has a high play value and it fits well with supporters’ price expectations.

For these reasons, the Back to the Future project has passed the LEGO Review, and has been selected for production as the next LEGO CUUSOO set. The final product, pricing, and release dates are still being determined.

EVE Online Ships – Rifter
by czar
The supporters we received for the EVE Online Ships – Rifter project allowed us to examine the feasibility of another gaming-related product. However the Rifter presented a more challenging business case when considered alongside other potential products in this Review period. Therefore, the LEGO Review Board has decided that this project does not meet the requirements for the business case.

Modular Western Town
by mb_bricks
The Modular Western Town project conflicts with an ongoing project at the LEGO Group. As a result, the project does not meet the business case requirements and has not passed the LEGO Review.

The Legend of Zelda
by MINGLES
The Legend of Zelda project shows broad support among gaming enthusiasts . This project has provided great inspiration and concept work for what could be a very nice product.

However, multiple new element moulds would be required to create the minifigures for such a product, and the expense of these moulds means that the Legend of Zelda project does not pass the LEGO Review on the basis of the business case.

Please note: If a project does not pass the LEGO Review please do not interpret that as an indication that we will not consider similar projects in the future.

Fall Review in Progress
The Fall Review is currently in progress, and the Winter Review period has started as of Monday, December 3. The next review deadline is Monday, February March 4, 2013. Best of luck on your own projects’ journeys to 10,000!

Back to the Future Films are trademarks and copyrights of Universal Studios and U-Drive Joint Venture. Licensed by Universal Studios Licensing LLC. All Rights Reserved.

* Disclosure: The BTTF project was one of the first projects on the global version of LEGO CUUSOO, beginning during the closed alpha version of the site in the summer of 2011. One of the collaborators on this project, Masashi Togami, is a part-time contractor of CUUSOO System, our partner company that operates the LEGO CUUSOO platform. Masashi will donate his 1% royalty to the Michael J. Fox foundation for Parkinson’s Research.